Greenwash?
Posted by Admin on the Monday, 06 September 2010 at 16:9
Have you ever wondered about the ethical claims that businesses make?
Is it possible that "ethcal trade" and "eco-friendly" are terms that are used to sell more products?
These are good questions to ask!
Futerra have produced a guide to greenwash and it's well worth a read.
http://www.futerra.co.uk/downloads/Greenwash_Guide.pdf